by Amitava Majumdar | Apr 18, 2023 | Human Resource Management
Actions and Behaviour of Employees at Work Published in 2018 Introduction Management academics and practitioners agree over the significance of employees in the enhancement of organisational productivity and achievement of organisational success (Bratton & Gold,...
by Amitava Majumdar | Mar 7, 2023 | Marketing Management
The Impact of Culture on Consumer Behaviour Published in 2018 Introduction Contemporary consumers play one of the most important roles in modern business and all marketing organisations constantly work towards influencing customer behaviour in a manner that is...
by Amitava Majumdar | Mar 1, 2023 | General Management
Ethical and Governance Challenges for Businesses and Professionals Published in 2016 Introduction This report firstly reviews the ethical and governance challenges that confront contemporary businesses and professionals, thereafter analysing the impact of these...
by Amitava Majumdar | Feb 27, 2023 | General Management
Cultural and Linguistic Challenges of Internationalisation Published in 2016 Introduction Recent decades have witnessed substantial expansion in international business activity, a phenomenon that has primarily been led by Anglo-Americans and other Western MNCs (Adler...
by Amitava Majumdar | Feb 16, 2023 | Innovation and Change
Tesla: Critical Evaluation of Corporate Social Responsibility and Global Innovation Management Published in 2016 Introduction Established in 2003, Tesla Motors, the US-headquartered manufacturer of electric vehicles, solar panels and solar roof tiles, has become...
